Second place in the industrial B2B trade partner selection 2022
fetra Fechtel Transportgeräte GmbH scored second place in the business equipment category of the Tools Working Group (Arbeitskreis Werkzeuge – AKW) in the Zentralverband Hartwarenhandel e.V. (ZHH). The industrial B2B trade (in German known as PVH) assessed the industry partners in various categories such as retailer loyalty, market development, sales support, product innovation, digitalisation quality and delivery capacity. With a top mark of 1.39, which equals a solid A, fetra scored particularly well in the retailer loyalty category.
For the German transport equipment manufacturer fetra Fechtel Transportgeräte GmbH, which has relied on close cooperation with specialist retailers for years, this award is proof of its successful partnership. “Working in partnership with the specialist trade is very important to us, which is why we are delighted with this great assessment,” said Jochen Fechtel, Managing Director of fetra.
Further strengthening the specialist trade
Markus Rehm, Sales Manager for the DACH region, accepted the AKW certificate on behalf of fetra. “We are proud of the award and see this as an incentive to further deepen and intensify our partnership with the specialised retail trade,” said Rehm. fetra relies on high product quality and close cooperation with certified specialised retail partners, who are regularly trained at the company’s own competence centre. This improves the quality of advice and gives the company a cutting edge over the market competition, Rehm continued.
Assessment passed with flying colours
fetra impressed with top marks in the categories retailer loyalty, sales support, digitalisation quality and product innovation. Thanks to the high vertical range of manufacture and the “Made in Germany” quality seal, fetra has excelled with the highest quality for decades. The company manufactures almost all of its transport equipment in Borgholzhausen and provides a 10-year quality guarantee on virtually all products manufactured in Germany. These strengths also played a role in the AKW assessment and underline the high quality and competence of fetra Fechtel Transportgeräte GmbH.